Titulo | Gavin the Gnome |
Agência | VCCP |
Campanha | Beat not match |
Anunciante | Asda |
Marca | ASDA |
Data da primeira Transmissão/Publicação | 2014 / 5 |
Sector Empresarial | Drogarias, lojas especializadas |
Legenda | You're better off at ASDA |
História | The ad opens on a garden scene and pans across three garden gnomes fishing in a pond – their different coloured outfits representing Asda’s main competitor supermarkets. The voice over all promising to match each other on price. But then – enter Gavin. A slightly rotund, but devastatingly cool gnome, floating across the pond on a lilo and sporting a green mankini and flip flops. He is the Asda gnome – and he’s a little bit special, because he isnt like the rest. He doesn’t match prices, he beats them. |
Tipo de Mídia | Televisão |
Comprimento | |
Trilha sonora | Mr. Boombastic |
Director de publicidade | Steve Smith |
Voz | Mel Geidroych |
Música | Shaggy |