TituloBus Stop Derby
Agência
Campanha Bus Stop Derby
Anunciante Alpina
Marca Yahoo!
PostedMarço 2011
Sector Empresarial Páginas de internet (excepto ISPs)
Filosofia Yahoo! asked us to help reclaim their role as the original social network. They wanted to show how technology can bring people together offline in the same way that they bring communities together online. We answered with the Yahoo! Bus Stop Derby. It transformed analogue bus stops into social gaming hubs, where commuters played other bus stops in real time. San Francisco neighbourhoods played against neighbourhoods, battling it out to win a block party with music-video sensation OK Go in their neighbourhood.
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Account Manager
Director executivo criativo
Group Creative Director
Director criativo
Director executivo criativo
Director de arte
Director de arte
Director de arte
Redator
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Produtora

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