| Titulo | Powerfully Peaceful |
| Agência | TBWA\Chiat\Day New York |
| Campanha | Powerfully Peaceful |
| Anunciante | Nissan Motor Corp. |
| Marca | Nissan |
| Data da primeira Transmissão/Publicação | 2024 / 3 |
| Sector Empresarial | Automóveis |
| História | To launch Nissan’s newest EV, the Nissan ARIYA, the brand tapped into the popularity of Lofi videos on YouTube by creating a four-hour-long ad, replacing EV “range anxiety” with calm serenity – just like the ARIYA’s timeless Japanese futuristic design, EV quiet drive, and 300 mile range on a single charge. |
| Tipo de Mídia | Case Study |
| Comprimento |