Insights from Ogilvy UK

The Mayor of London ‘Have A Word’ campaign by Ogilvy UK won the DMA Grand Prix Ogilvy had a hugely successful night at the DMA Awards last night - their campaigns for Vodafone, F1, Relate and the Mayor of London scooped a phenomenal ten golds, one silver and four bronzes - and they won the u… ler mais

From hyper-localised communities and iCommerce to Artificial Influence and Subscription Services, Influence is set to create a New Order of Brands As the value of Influencer marketing increases globally from $1.7BN in 2016 to $16.4BN in 2022, a new report by Ogilvy reveals the six Influence … ler mais

WPP today publishes The Consumer Equality Equation, the most comprehensive study into the relationship between ethnicity, the consumer experience in the UK and potential business growth opportunities. The report was written and developed with GroupM and Ogilvy Consulting and key findings inc… ler mais

Philadelphia unveils a new light-hearted campaign that brings intensity to life for the launch of their new gourmet cream cheese – Philadelphia Intense. Philadelphia and Ogilvy UK created the ad campaign to showcase a series of ‘intense moments’. The 20” film tells the tongue-in-cheek story… ler mais

Argos unveils a new campaign by Ogilvy UK that will reset Britain’s relationship with interior design. Argos' data shows grey has become one of the most popular sofa colours in recent years. Yet how many of us can say grey is our favourite colour? With this campaign, the brand aims to free t… ler mais