Titulo | Extreme Simulator |
Agência | MullenLowe UK |
Campanha | Extreme Simulator |
Anunciante | SEAT S.A. |
Marca | Seat |
Data da primeira Transmissão/Publicação | 2014 / 3 |
Produto | Leon Cupra 280 |
Produto (língua original) | Leon Cupra 280 |
Sector Empresarial | Automóveis |
Legenda | Intensify the everyday |
História | Ten unsuspecting Cupra fans were invited to be the first ever passengers to experience SEAT’s state-of-the-art simulator. Unbeknown to them, once 'aboard' the new Cupra hi-tech simulator they were actually propelled around Sheerness docks by professional stunt drivers in an exhilarating and terrifying car chase, complete with helicopters and other action movie props. |
Tipo de Mídia | Viral |
Comprimento | |
Director de publicidade | Steven Bellew |
Director executivo criativo | Dave Henderson |