| Titulo | A Constant Ingredient: Sophia Smith |
| Agência | Venables Bell + Partners |
| Campanha | Real Ingredients for Real Athletes |
| Anunciante | Chipotle |
| Marca | Chipotle |
| Posted | Julho 2023 |
| Sector Empresarial | Comida |
| História | Chipotle Mexican Grill, an official partner of U.S. Soccer, has unveiled the latest edition of its ‘Real Ingredients for Real Athletes’ campaign during the Women’s World Cup. Created in partnership with Venables Bell + Partners, this campaign distills an athlete's life story down to its most important ingredients, the ones that have fueled them forward and been integral to their journeys. The latest "Constant Ingredient" spot featuring U.S. soccer star and Chipotle fan Sophia Smith highlights how Chipotle's real food has fueled her through the highlights, setbacks, and comebacks of her incredible career. The team worked with renowned music director Colin Tilley and drone pilot Alex Vanover to create this high-energy spot showcasing Sophia charging down the pitch, dribbling, juking, and scoring, all set to her internal monologue listing off the key ingredients that have brought her to this moment and soccer's biggest world stage. |
| Tipo de Mídia | Televisão |
| Comprimento | |
| Agency | Venables Bell + Partners |
| Chief Marketing Officer (CMO) | Chris Brandt |
| VP, Brand Marketing | Stephanie Perdue |
| Senior Manager | Scott Robinson |
| Senior Manager | Backe Digital Brand Marketing |
| Senior Director | Michael Kotick |
| Senior Director | Backe Digital Brand Marketing |
| Creative Lead | Ad Luijten |
| Produtor executivo | Dennis McKinley |
| Group Brand Director | Kristin Obi |
| Managing Partner | Will McGinness |
| Chief Creative Officer | Will McGinness |
| Director criativo | James Duffy |
| Director criativo | Greg Coffin |
| Director de arte | Diego Zelaya |
| Business Affairs Manager | Christine Tom |
| Estrategista | Jonah Kaufman |
| Senior Vice President | Brad Smith |
| Realizador | Colin Tilley |
| Produtor executivo | Matthew Kauth |
| General Creative Director | Shelley Sheppard |
| Integrated Producer | Sam Tarde |
| Brand Director | Alyssa Gaio |
| Redator | Michael Ng |
| Agency | Paragon Marketing Communications |
| Supervisor de conta | Michael Socks |
| Account Coordinator | Jessica Sauzameda |
| Produtor executivo | Jade Forte |
| Produtor de linha | Lisa Arianna |
| DP | Brendan Uegama |
| Produtora | London Alley |