Titulo | It’s a tough game. Go smash it |
Agência | 180 Amsterdam |
Campanha | It's a tough game. Go smash it |
Anunciante | ASICS Corporation |
Marca | Asics |
Data da primeira Transmissão/Publicação | 2015 / 5 |
Sector Empresarial | Roupa Desportiva |
História | ASICS global brand ambassador Monfils, known for his showmanship and high-risk shotmaking, has been transported from the tennis court to a fast-paced, urban environment where he competes against a group of cunning opponents. Outnumbered but never outplayed, as balls are launched at him from all angles, at lightening-fast speed, Monfils produces a powerful and entertaining performance, enabled by the new ASICS GEL-RESOLUTION 6, which provides the stability, agility and endurance he needs to play the game on his terms. |
Tipo de Mídia | Televisão |
Comprimento | |
Pós-produção | Darlings Post |
Actor/celebridade | Gaël Monfils |
Chief Creative Officer | Al Moseley |
Director de publicidade | Marc Pinsard |
Director de publicidade | Eva Sutter |
Director criativo | Dean Maryon |
Redator | Joe Craig |
Director de arte | Tony Bartolucci |
Business Affairs | Akvilina Jaskunaite |
Account Manager | Megan Wooding |
Account Manager | Claire Birrell |
Produtor | Susan Cook |
Produtor | Neil Henry |
Produtor | Phil Smart |
Production Assistant | Davide Janssen |
Project Manager | Phil Smart |
Estrategista | Ben Armistead |
Editor | Fiona Fuchs |