Titulo | Music |
Agência | La Comunidad |
Campanha | Dog walker, Coffee, Music |
Anunciante | City of Buenos Aires |
Marca | Buenos Aires Public Bike System |
Data da primeira Transmissão/Publicação | 2016 / 4 |
Sector Empresarial | Serviços domésticos e públicos |
Legenda | Don't act like a pedestrian when you're on wheels. Don't go against traffic |
História | To remind new cyclists in Buenos Aires to follow traffic laws, this campaign asking them to stop thinking like pedestrians. The aim was to tell everyone who had recently switched from walking to cycling that they were obliged to respect the rules of the road. |
Tipo de Mídia | Imprensa e publicações |
Chief Creative Officer | Joaquin Molla |
Chief Creative Officer | José Molla |
Director assistente criativo | Fernando Reis |
Director assistente criativo | Marcelo Padoca |
Director de arte | Fernando Reis |
Director de arte | Guilherme Nobrega |
Director de contas | Sebastian Diaz |
Illustrator | Arthur D'Araujo |
Redator | Marcelo Padoca |
Director criativo | Marcelo Padoca |
Director criativo | Fernando Reis |
Director de contas | Oriana San Martín |
Director de contas | Alaina Zuniga |