Insights: The Cutting Edge of Advertising tag: halloween - Insights

Ad industry thought leaders discuss creativity, business trends and how technology is revolutionizing advertising.

Mark Tungate
por Mark Tungate on 11 October 2023
As a season, autumn has its fans, particularly if they get a kick out of Halloween. The annual fright fest is a favourite with brands, which is hardly surprising: in the US alone, last year consumers spent 3.1 billion dollars on candy during the Halloween period... ler mais

Mark Tungate
por Mark Tungate on  4 October 2021
As it’s Halloween month, we thought we’d stir up a bubbling brew of scary digital and online campaigns. Not to be consumed after dark. ler mais

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