Insights: The Cutting Edge of Advertising

Ad industry thought leaders discuss creativity, business trends and how technology is revolutionizing advertising.

Mark Tungate
por Mark Tungate on 13 December 2017
The Paris branch of “digital and data first” agency Fullsix recently unveiled a manifesto offering an alternative vision of CRM. Here are its conclusions in English for the first time. ler mais

Mark Tungate
por Mark Tungate on  6 November 2017
The words of gaming and reality collide as brands find new ways of targeting young audiences ler mais

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