TOP5
TOP
5
Best marketing campaigns globally
The best ads and advertising campaigns of the week worldwide.

The week's Top5 marketing campaigns

1

Lotto.com - Welcome to WINever

An upbeat start to our Top5 this week, Lotto.com transforms our mindless whatever moments into spectacular winning moments in its first ever campaign. Creative through Havas New York.

TituloWelcome to WINever
Agência
Campanha Welcome to WINever
Anunciante Lotto.com
Marca Lotto.com
Data da primeira Transmissão/Publicação
Sector Empresarial Jogos, apostas e casinos online
Tipo de Mídia Televisão
Comprimento
2

Kia - Clouds

Full of attention-grabbing, tense atmospherics, this new film for KIA's Telluride X-Pro model has us wondering if this is going to be a mini horror movie! Creative from David&Goliath and original audio track through Mophonics.

TituloClouds
Agência
Campanha Welcome to a new elevation
Anunciante Kia Motors
Marca Kia
Data da primeira Transmissão/Publicação
Sector Empresarial Automotor
Tipo de Mídia Televisão
Comprimento
Color Studio
Founder
Chief Creative Officer
Executive Creative Director/Art Director
Executive Creative Director/Copywriter
Associate Creative Director/Copywriter
Associate Creative Director/Art Director
Managing Director of Broadcast Production
Group Executive Producer
Senior Freelance Producer
Senior Project Manager
Managing Director of Integrated Production and Technology Services
Executive Print Producer/Print Services
Executive Art Producer
Group Strategy Director
Associate Strategy Director
Managing Diretor
Group Account Director
Integrated Management Supervisor
Senior Account Executive
Assistant Account Executive
Product Information Manager
Senior Business Affairs Manager
Associate Business Affairs Manager
Produtora
Realizador
Director de fotografia
Partner/Executive Producer
Partner/Executive Producer
Produtor de linha
Produtor de linha
Staff Production Manager
Production Supervisor
Production Supervisor
2nd Unit Director
Creative Chairman
Edit Company
Managing Director/Editor
Produtor executivo
Senior Post Producer
Assistant Editor
VFX Company
Executive Creative Director/Partner
Head of CG
CG Supervisor
Senior Executive Producer/Partner
Senior Producer
VFX Coordinator
2D Artist
2D Artist
2D Artist
2D Artist
3D Artist
3D Artist
3D Artist
3D Artist
Colorist
Color Producer
Color Producer
Color Assist
Color Assist
Audio Services
Audio Mixer/Sound Designer
Produtor executivo
Produtor executivo
ORIGINAL MUSIC
Head of Production/Partner
ECD/Partner
Produtor executivo
Composer
3

Electrolux - Break the pattern

A total departure from standard domestic applicance commercials, this new work for Electrolux through F&B in Sweden is artistry. The film's core message is sustainability, drawing attention to landfill issues caused by discarded clothes.

TituloBreak the pattern
Agência
Campanha Break the pattern
Anunciante Electrolux
Marca Electrolux
Data da primeira Transmissão/Publicação
Sector Empresarial Grandes electrodomésticos
Tipo de Mídia Interatividade
Comprimento
Director de publicidade
Director de publicidade
Director de publicidade
Director de publicidade
Director de publicidade
Director de publicidade
Director criativo
Executivo de contas
Executivo de contas
Designer
Redator
Director de arte
Director de arte
Director de arte
Digital Strategist
Estrategista
PR Strategist
Researcher
Writer
Produtora
Realizador
Director de fotografia
Photographer Agency
Produtor executivo
Produtor
Grade Artist
Pós produção
Online Artist
Som
Som
Fotógrafo
Fotógrafo
Fashion design
Designer
Designer
Social Agency
Social Client Director
Account Executive, Social
Social Creative
Social Creative
Social Designer
Agência de Mídia
Pós produção
Web Production
4

Pinterest - Don't Don't Yourself

Pinterest encourages us to dismiss our negative alter egos and try new things by highlighting what you can learn on their app. Clever film from Uncommon Creative Studio in London and production house Somesuch.

TituloDon't Don't Yourself
Agência
Campanha Don't Don't Yourself
Anunciante Pinterest
Marca Pinterest
Data da primeira Transmissão/Publicação
Sector Empresarial Páginas de internet (excepto ISPs)
Tipo de Mídia Televisão
Comprimento
Mercado Estados Unidos, Alemanha
Founder
Produtora
Realizador
Producer
Produtor executivo
Director de fotografia
Designer de produção
Costume
Casting
Production Service Company
Pós produção
Colorist
Efeitos especiais
Pós produção
Compositor
Compositor
Audio Post Production
5

Budweiser - The World is Yours

High impact work from Budweiser through W+K, featuring football stars Messi, Neymar and Raheem Sterling. A pre-emptive strike to get into the mood for the FIFA World Cup. We can't wait!

TituloThe World is Yours
Agência
Campanha The World is Yours
Anunciante AB Inbev
Marca Budweiser
Data da primeira Transmissão/Publicação
Sector Empresarial Cervejas, sidras
Tipo de Mídia Televisão
Comprimento
Actor/celebridade
Actor/celebridade
Actor/celebridade
EDITOR'S PICK
+1

Worth Rises - Johnny

Our +1 this week is for non-profit Worth Rises through agency EP+Co. In the US the 13th amendment abolished slavery. But not for those in prison. Worth Rises advocates to #endtheexception.

TituloJohnny
Agência
Campanha Except for Me
Anunciante Worth Rises
Marca Worth Rises
PostedSetembro 2022
Sector Empresarial Direitos humanos
Tipo de Mídia Viral
Comprimento
Chief Strategy Officer
Chief Creative Officer
Chief Client Officer
EVP, Head of Production
SVP, Creative Director
VP Creative Director
Director criativo
Senior Copywriter
VP, Brand Planning Director
Associate Brand Planning Director
Senior Brand Planner
Executive Content Producer
Senior Account Manager
VP Director, Creative Technology
First Content Capture
Director of Content Engineering
Photographer and 13 Stories Participant
Executive Director, Worth Rises
Chief Operating Officer, Worth Rises
Chief of Staff, Worth Rises
Campaign Manager, Worth Rises Daniel Rosen
Community Associate, Worth Rises
13 Stories Participant Kenyatta Emmanuel
13 Stories Participant Armand Coleman
13 Stories Participant James Jeter
13 Stories Participant Andrew Hundley
13 Stories Participant Dyjuan Tatro
13 Stories Participant Jerome Dillard
13 Stories Participant Jose Saldana
13 Stories Participant Robert Saleem Holbrook
13 Stories Participant Richard Wallace
13 Stories Participant Adnan Kahn
13 Stories Participant Serena Martin-Liguori
13 Stories Participant Brittany “Britt” White
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