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1
Toyota Land Cruiser SUVs - Everest
They've conquered Everest so we can dream about it.
| Titulo | Everest |
| Brief | Every alpinist dreams of Everest. But even us average Joes would love to see the view from the top. Yandax Maps partnered with Toyota to create the first ever street view of the harrowing journey to the summit. Bringing Toyota one step closer to its mission to take you anywhere on the planet. |
| Campanha | Everest |
| Anunciante | Toyota |
| Marca | Toyota Land Cruiser SUVs |
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| Posted | Novembro 2017 |
| História | Somente assinantes |
| Tipo de Mídia | Interatividade |
| Designer | A...n A...in Somente assinantes |
| Art Producer | Al.....er Zh....ov Somente assinantes |
| Produtor da agência | O..a Bo....va Somente assinantes |
2
Adobe - The Original Brushes of Edvard Munch
Digital recreation bringing back the 'hands' of the greats.
| Titulo | The Original Brushes of Edvard Munch |
| Brief | Every artist has an idol, someone they aspire to be like. For many, it is Edvard Munch, the creator of the famed painting “The Scream.” To inspire a new generation of artists to start digital painting, Adobe Photoshop collaborated with the Munch Museum in Oslo. Experts studied the painter’s 100-year old brushes — the density, flexibility and bristle type — created 360° detailed scans and created a free download digital brush set. You too can paint like Munch. |
| Agência | Abby Priest |
| Campanha | The Original Brushes of Edvard Munch |
| Anunciante | Adobe |
| Marca | Adobe |
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| Posted | Novembro 2017 |
| História | Somente assinantes |
| Tipo de Mídia | Interatividade |
| Comprimento | |
| Director criativo | O...r He.....st Somente assinantes |
| Fotógrafo | A....as Kl....rg Somente assinantes |
| Realizador | F....ik H...s Somente assinantes |
| Producer | E..k Gu.....son Somente assinantes |
| Produtor da agência | N...as C...a Somente assinantes |
| Creative Team Manager | A...rs He.....öm Somente assinantes |
| Creative Team Manager | P...us W...ll Somente assinantes |
| Client Services Director | A....as M...e Somente assinantes |
3
Gravity Light - Gravity Light
Shining light into homes and onto new opportunities.
| Titulo | Gravity Light |
| Brief | Many of us take electric light for granted, but not everyone has access to the power grid. Gravity Light, as its name suggests, is a light entirely powered by gravity. In was launched in November 2016 in Kenya with a roadshow across 50 rural, off grid communities. The tour combined musical performances, a story relay and a night study space powered by gravity lights. Not everyone in the world has access to the power grid. This light, entirely powered by gravity, will bring illumination to areas of the world where it is sorely needed. The light was launched during a roadshow across Kenya. |
| Agência | J. Walter Thompson London |
| Campanha | Gravity Light |
| Anunciante | Shell Global, Gravitylight Foundation |
| Marca | Gravity Light |
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| Posted | Novembro 2017 |
| Sector Empresarial | Somente assinantes |
| História | Somente assinantes |
| Tipo de Mídia | Case Study |
| Director executivo criativo | L...s P..n Somente assinantes |
| Director criativo | ..m O�.....nell Somente assinantes |
| Planeador | O...ia J....on Somente assinantes |
| Planeador | E....or M....lf Somente assinantes |
| Produtor da agência | L...y K..p Somente assinantes |
| Produtor da agência | J...s S...ns Somente assinantes |
| Produtor da agência | L...en P...e Somente assinantes |
| Diretor dos Negócios | K...in R....ts Somente assinantes |
| Account Manager | J...h W...h Somente assinantes |
| Account Manager | R...el C..n Somente assinantes |
| Produtora | St.....uck M...a Somente assinantes |
| Realizador | A...an D....on Somente assinantes |
| Editor | ..m M...er Somente assinantes |
4
Woman Interrupted - Woman Interrupted App
Ending discrimination one interruption at a time.
| Titulo | Woman Interrupted App |
| Agência | BETC HAVAS |
| Campanha | Woman Interrupted |
| Anunciante | Woman Interrupted |
| Marca | Woman Interrupted |
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| Posted | Novembro 2017 |
| Sector Empresarial | Somente assinantes |
| História | Somente assinantes |
| Tipo de Mídia | Case Study |
5
Crowdfunding - Sequeira in it's rightful place
Bringing a country together, pixel by pixel.
| Titulo | Sequeira in it's rightful place |
| Brief | To save a piece of Portuguese art from being sold to the highest bidder, the National Museum of Antique Art in Lisbon launched a call to a action. A dedicated website digitized the masterpiece, breaking it into 10 million pixels, each up for grabs for a mere 6 cents. Celebrities, politicians and art lovers became sponsors of their own pixels. The movement began on social media but soon, people on the street were talking about art. The campaign exceeded the €600,000 goal by 25 per cent and Sequeria is in its rightful place. Today and always. |
| Agência | Fuel |
| Campanha | Sequeira in it's rightful place |
| Anunciante | MUSEU NACIONAL DE ARTE ANTIGA |
| Marca | Crowdfunding |
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| Posted | Novembro 2017 |
| História | Somente assinantes |
| Tipo de Mídia | Interatividade |
| Director criativo | P...O B...GA Somente assinantes |
| Director criativo | M....lo L....ço Somente assinantes |
| Redator | R....rd W....ll Somente assinantes |
| Produtor da agência | P...o S...a Somente assinantes |
EDITOR'S PICK
+1
Love Has No Labels - Fans of Love (110s)
When searching for love confronts the unexpected.
| Titulo | Fans of Love (110s) |
| Brief | At NFL matches, the famous "kiss cam" tends to showcase only straight, same race relationships. In order to change attitudes, at the NFL Pro Bowl in Orlando, the kiss cam focused on couples who are normally kept out of the spotlight. The operation proved that love just looks like love, no matter who you are. And the 60,000 fans watching on a giant screen were turned into millions watching all over the world, thanks to a film released on Valentine's Day. |
| Agência | R/GA |
| Campanha | Fans Of Love |
| Anunciante | Ad Council |
| Marca | Love Has No Labels |
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| Posted | Novembro 2017 |
| Sector Empresarial | Somente assinantes |
| História | Somente assinantes |
| Tipo de Mídia | Case Study |
| Produtora | Tool of North America |
| Colorização | The Mill New York |
| Chief Creative Officer | N..k ..w Somente assinantes |
| Director de publicidade | A..a Is....on Somente assinantes |
| Director de publicidade | L..a S....an Somente assinantes |
| Realizador | F...d R..s Somente assinantes |
| Director criativo | C...s J...im Somente assinantes |
| Director criativo | M..e Do....ey Somente assinantes |
| Director executivo criativo | C...s N....am Somente assinantes |
| Director executivo criativo | E..c J...on Somente assinantes |
| Estrategista | ..y M...an Somente assinantes |
| Diretor dos Negócios | S....en Be.....in Somente assinantes |
| Director de contas | S...n Z..p Somente assinantes |
| Produtor executivo | J..f S....ik Somente assinantes |
| Produtor executivo | ..t F...s Somente assinantes |
| Produtor executivo | C...y P...d Somente assinantes |
| Diretor de Estratégia | D..e S...an Somente assinantes |
| Business Affairs | M....sa N...i Somente assinantes |
| Equipa criativa | A....to P...as Somente assinantes |
| Equipa criativa | A....do A..�n Somente assinantes |
| Chief Marketing Officer (CMO) | D...el D..z Somente assinantes |
| Group Strategy Director | D...n V...r Somente assinantes |
| Produtor executivo | Ch.....na C...o Somente assinantes |
| Mixer | ..b Ba.....all Somente assinantes |
| Mix | N...n S....os Somente assinantes |
| Producer | H...e P...o Somente assinantes |
| Produtor executivo | L...en He.....rg Somente assinantes |
| Editor | R...rt R...g Somente assinantes |
| Empresa de produção | ..t ..d ..n L...on Somente assinantes |
| Colorist | D...en ..n ..r Cr....en Somente assinantes |
| Efeitos especiais | J...ph G...so Somente assinantes |
| Efeitos especiais | M..t D...en Somente assinantes |
| Producer | I....ah F...es Somente assinantes |
| Producer | W...y G....er Somente assinantes |
| Produtor executivo | S...h .i ..o Somente assinantes |
| Produtor executivo | N...y H....en Somente assinantes |
| Director de fotografia | G....ry W...on Somente assinantes |
| Produtor de linha | El.....us S...r Somente assinantes |
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