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Best of Innovative Marketing
The best digital innovation advertisements and campaigns worldwide.

Best of marketing innovation : May 10, 2023

1

Absolut Vodka - Mix Your Hood

Absolut’s fun new campaign from Ogilvy Canada invites Canadians to ‘Mix Your Neighborhood’ through unique cocktails developed using AI!

TituloMix Your Hood
Agência
Campanha Mix Your Neighborhood
Anunciante Absolut
Marca Absolut Vodka

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PostedMai 2023
Sector EmpresarialSomente assinantes
Tipo de Mídia Interatividade
Comprimento
2

Humans.ai - ION, the first AI Adviser to the the Romanian Government

Human and McCann Romania have developed an AI that helps fight misrepresentation and aids as a Governmental Counselor.

TituloION, the first AI Adviser to the the Romanian Government
Agência
Campanha ION
Anunciante Humans.ai
Marca Humans.ai

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Data da primeira Transmissão/Publicação Somente assinantes
Sector EmpresarialSomente assinantes
FilosofiaSomente assinantes
Tipo de Mídia Case Study
Comprimento
Director executivo criativo Ru....ra P...c Somente assinantes
Digital Production Company H...ns Somente assinantes
3

Budweiser - BudMag

Aimed at elevating emerging artists in Colombia, Budweiser creates 'BudMag', a monthly music magazine printed inside the packaging of 12-packs.

TituloBudMag
Agência
Campanha BudMag
Anunciante Anheuser-Busch
Marca Budweiser

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PostedMai 2023
Sector EmpresarialSomente assinantes
Tipo de Mídia Imprensa e publicações
Comprimento
4

Brady - Gym

A poignant print campaign from nonprofit Brady that advocates for gun safety solutions. Each image shows a kid-sized coffin in a wildly out of place location, reading "Assault weapons were designed for war zones. Not our communities."

TituloGym
Agência
Campanha Ban Assault Weapons
Anunciante Brady
Marca Brady

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Data da primeira Transmissão/Publicação Somente assinantes
Sector EmpresarialSomente assinantes
Tipo de Mídia Imprensa e publicações
5

Kit Kat - Have A _

Interesting new digital OOH campaign for Kit Kat that highlights the impressive brand recognition, built up through more than 60 years of consistent advertising.

TituloHave A _
Agência
Campanha Have a
Anunciante Nestlé
Marca Kit Kat

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Be inspired by the best creative work from around the world.

Data da primeira Transmissão/Publicação Somente assinantes
Sector EmpresarialSomente assinantes
HistóriaSomente assinantes
Tipo de Mídia Exterior
Comprimento
Global Chief Creative Officer ..s K....en Somente assinantes
Director executivo criativo ..m D..w Somente assinantes
Director de arte C...s J...s Somente assinantes
Redator Ke.....nam C...ll Somente assinantes
Global Client Director I..e S....ry Somente assinantes
Diretor dos Negócios ..m B...ks Somente assinantes
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