Titulo | Reading |
Agência | AMV BBDO |
Campanha | Irresistible Reads |
Anunciante | Mars, Inc. |
Marca | GALAXY® |
Data da primeira Transmissão/Publicação | 2014 / 2 |
Sector Empresarial | Chocolates, barras, rebuçados, pastilhas |
História | Our modern GALAXY® heroine enjoys a Kindle e-book in a favourite spot, while a piano is being played peacefully in the background. The quiet is interrupted by a group of rowdy revellers, who have clearly walked into the wrong place. Our GALAXY® girl, annoyed at the disruption, spots her bar of chocolate and has an idea. She walks over to the piano player, who graciously gives up his seat. She sits down and begins to play. Badly. The unashamedly rubbish “music” brings the intruding crowd to their senses and they depart, leaving the remaining customers in peace and our heroine to return to her e-book and bar of GALAXY®. |
Tipo de Mídia | Televisão |
Comprimento | |
Produtora | Ridley Scott Creative Group |
Pós-produção | Ridley Scott Creative Group |
Director criativo | Michael Jones |
Director criativo | Adam Whitaker |
Director criativo | Charlotte Adorjan |
Planeador | Sarah Sternberg |
Planeador | Sophie Lewis |
Account Manager | Katy Davis |
Account Manager | Reiko Bridge |
Account Manager | Amy Tippen |
Account Manager | Nancy Fuller |
Produtor da agência | Yvonne Chalkley |
Produtor da agência | James Robley |
Agência de Mídia | MediaCom |
Planejador de Mídia | Kate McAllister |
Realizador | Jim Field Smith |
Fotógrafo | Jason Hindley |
Director de publicidade | Emma Thornton |
Director de publicidade | James Stiller |
Produtor | Sookie Foster |
Editor | David Webb |
Director de fotografia | Nanu Segal |