Shems Chqoubi
Social Media Strategist at Publicis Conseil
Paris, França
TituloThe Healthy Map
Agência
Campanha The Healthy Map
Anunciante Carrefour
Marca Carrefour X Fortnite
PostedJulho 2021
Sector Empresarial Grandes armazéns, supermercados
História Carrefour is launching on Fortnite with The Healthy Map: the first creative map that allows gamers to regain life only by eating healthy. On Carrefour's "Healthy Map", players can heal themselves exclusively with fruits, vegetables and fish, where they usually use healing kits and potions to recover health points. This is an opportunity for the retailer to unite a new target group, gamers, around the food transition.
Tipo de Mídia Interatividade
Comprimento
Account Management Team
Account Management Team
Account Management Team
Equipa criativa
Equipa criativa
Equipa criativa
Equipa criativa
Estrategista
Estrategista
Social Media Team
PR Agency
Account Management
Account Management
Account Management

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