| Titulo | Blinded |
| Agência |
Wings The Agency
|
| Campanha |
Blinded
|
| Anunciante |
Oceana
|
| Marca |
Oceana
|
| Data da primeira Transmissão/Publicação |
2021 / 12
|
| Sector Empresarial | Meio ambiente e ecologia
|
| Legenda | The problem is that we don't see the problem |
| História | Every day we see campaigns about the waste we see in the oceans and its great impact. We see volunteers who collect garbage on the beaches, we see how animals die because of what we throw away and still, it is as if we never saw anything. We are blind to the problem. |
| Filosofia | We are blind to the ecological disaster that we are causing in our seas |
| Problema | How to make us aware of the impact that we are causing in our oceans? |
| Resultado | 19% increase in the website in the last 5 days |
| Tipo de Mídia |
Imprensa e publicações
|
| Mais Informações | www.oceana.org |
| Fotógrafo |
Eduardo Parraga
|
| Produtor executivo |
Vanesa Baez
|
| Director criativo |
Laureano Grisotto
|
| Director criativo |
Alana Vitrian
|
| VP of Global Corporate Marketing |
María Eugenia Burgos
|
| Produtora |
BlackCat
|
| Chief Creation Officer |
Demian Campos
|
