Lana Bedekovic Rosandic

Owner / Managing director at ALERT

Zagreb, Croácia

Sumário

I am Owner and CEO of independent full service advertising agency Alert in Croatia and Slovenia and Owner and CEO of specialised influencer agency Webfluential in Croatia.
I have more then 20 years of experience in advertising. Before starting my own agencies I was Head of strategy in Publicis.
Alert is currently one of the top advertising agencies not only in Crotia but in whole Adriatic region with Clients such as HP, Mastercard, Philip Morris and many others. Also, Weblfuential is biggest influencer agency in Croatia.

Skills

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Positions

CEO

Webfluential

Croácia

February 2020 - Present (4 anos 2 meses)

Descrição

Founder and CEO

Owner / Managing director

Alert d.o.o.

Croácia

May 2004 - Present (19 anos 11 meses)

Descrição

Communications & Arts
Regional full service advertising agency

Client Service Director

Ogilvy & Mather

Croácia

2008 - 2009 (1 ano)

Descrição

Clients: IBM, Unilever, Kraš, Lenovo, LG, Motorola...

Brand Planning Director

Publicis d.o.o.

Zagreb, Croácia

2001 - 2008 (7 anos)

Descrição

Clients:
Heineken, L'oreal, Nestle (Maggi&Thomy), T-mobile, Whirlpool, SEB Groupe, Seat, Hewlett-Packard, Coca-Cola, Wustenrot, MAN, Ferrero, Cappy, Bonaqua, Toyota & many others

Fields:
Research & strategic planning of communication / Croatia & region
Regional coordination of ATL & BTL activities
ATL & BTL campaigns planning & execution of activities
Public Relations
Events