Cherry Koshy
Creative Director, Content Writer, Copywriter at Al-Futtaim Health
Dubai, Emirados Árabes Unidos
TituloDustbusters 4: The Dustpan is History
Anunciante Black & Decker
Marca Black & Decker
Data da primeira Transmissão/Publicação 2004 / 1
História In 2004, Black & Decker introduced their range revolutionary dustbusters for domestic households that had versatile products designed for every aspect of cleaning- from regular dust and fillings in the hall, to slimy grimy surfaces in the bathroom to compact cleaning on laptops. So much so, that it made painful and fuddy duddy approaches like the broomstick and cleaning cloth- history. This is one among a 4 part campaign that made its point and changed cleaning habits,,especially among the Asian populace in the UAE.
Tipo de Mídia Integrated Media/360 Activation
Associate Creative Director/Copywriter

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