Titulo | Space can wait |
Agência | FRED & FARID Los Angeles |
Campanha | #UnfortunatelyFakeNews |
Anunciante | Concern Worldwide |
Marca | Concern Worldwide |
Data da primeira Transmissão/Publicação | 2021 / 9 |
Sector Empresarial | Acções caridade, fundações, voluntariado |
Filosofia | Concern will launch over 50 fake news headlines that report on real, tangible things the wealthiest, most powerful entities could do to end extreme poverty. |
Problema | Just last year, an additional 150 million people were plunged into extreme poverty, which means they are now trying to survive on less than $1.90 per day. Meanwhile, billionaires are racing to space. With the situation more than ever, Concern Worldwide – which has been on a 50+ year mission to end extreme poverty, whatever it takes – is going so far to reach its goal, it’s exposing the corporations, and billionaires who could do more to end extreme poverty. |
Tipo de Mídia | Digital Billboard/Poster |
Comprimento | |
Director de publicidade | Colleen Kelly |
Director de publicidade | Robbie Rusbuldt |
Director de publicidade | Rebecca Babin |
Director de publicidade | Candance Patel-Taylor |
Chief Creative Officer | Fred & Farid |
Director criativo | Chelsea Steiger |
Diretor dos Negócios | Peter Jacobs |
Redator | Hilary Smith |
Director de arte | Radouane Guissi |
Director de arte | Bridget Callahan |
Produtor executivo | Amanda Van Caneghem |
Estrategista | Jess Neill |
Supervisor de conta | Mariam Salcido |
Produtora | Ways & Means LA |
Realizador | Harry Israelson |
Produtor executivo | Lana Kim |
Produtor executivo | Jett Steiger |
Chefe de produção | Lauren Skillen |
Producer | Cedric Troadec |
DP | Ryan Carmody |
Pós produção | Tamara Treu |
Editor | Nate Blackmon |