Philippe Pauwels
Design at Boondoggle
Leuven, Bélgica
TituloFAQ
BriefReaders were given the power to directly question politicians, thus finding out what the local elections were really about. Instead of an uninterested “f#ck the elections” readers could instead “FAQ the elections” (as in, Frequently Asked Questions). This put the power back where it belongs, in the hands of the readers.
Agência
Campanha Faq
Anunciante ‎De Persgroep
Marca De Morgen
PostedNovembro 2019
Sector Empresarial Banca, finanças, lei e seguros
História We gave readers the power to directly ask questions to their politicians, thus finding out what the local elections were really about. Instead of an uninterested “f#ck the elections” we gave readers the power to “FAQ the elections” (meaning frequently asked questions) By FAQ'ing politicians and issues we put the power back where it belongs, in the hands of the readers.
Tipo de Mídia Case Study
Digital Marketing Manager
Director criativo
Redator
Director de arte
Director de arte
Estrategista
Estrategista
Design
Director de contas
Animação

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