Jayannt Savant
Integrated Creative Leader at Consultant
Mumbai, Índia
TituloPower of + : Launch 1
Anunciante N/A
Marca Ncell
Data da primeira Transmissão/Publicação 2020 / 1
História Who are we?

Do we have just one identity?

Or are we a lot more?

In fact, the myriad roles we play in our life shape us. We are a lot more than just our talent, profession and passion. A unique blend of all the different roles and facets is the ‘more’ in our lives. Yes, we all are multi-dimensional, yet one individuals.

The ‘more’ in us shapes our personality. And defines our identity.

That ‘more’ is the ‘+’ in all of us.

Ncell, Nepal’s leading telecom brand, launches Ncell+. A range of plans and offers that liberate us and give us the power to be more.

The campaign is called ‘Power of +’, which brings alive the Ncell+ offerings in an interesting manner. It beautifully captures the other lesser-known facets of the protagonists’ personality and seamlessly weaves in the brand connect. The campaign showcases the different roles the protagonists play in their lives, and the various product offerings of Ncell+ that act as a catalyst in their pursuit to be ‘more’.

The Ncell+ product portfolio includes Wirefree+ (portable WiFi device), Ultra WiFi SIM+ (Nepal’s first Wifi and SIM combo), Voice+ (affordable voice plans) and YouTube+ (non-stop YouTube offer), and various other offerings. These unique plans and offers empower and liberate all of us.

Nepal’s leading actress Priyanka Karki, and the young and talented actor Anmol KC gave a definite personality to the campaign.


Tipo de Mídia Interatividade
Comprimento
Consultor criativo
Redator

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