Kristina Lacroix

Client: Douglas, beauty retailer represented in 19 Europeans markets.- Brand Code and Corporate Identity (+Digital CI) development and finalization.- Creative development of 2017/2018 brand campaign (Concept, Casting, Shooting, Post to English master)- TVCs, cutdowns, digital versions, retail toolboxes of up to 20 elements- Pool shoot. Ca. 40 toolbox images for Retail, Digital, Content and Event use (Concept, Casting, Shooting, Post)- Promotion and content plan

The content cube is an exclusive digital agency unit in WPP network, in charge of the content marketing of L'Oréal Germany. I develop for Maybelline New York exciting content and vivid stories.- Ideas Development and concept for social media campaigns- Creation of look and feel guidelines for social media channels- Shooting and retouch for content assets- Preprod Youtube videos channel Maybelline New York DE - In charge of the postproduction of the videos created, art direction, music and cut- Client presentation, as part of the cross-agency co-creative power process

Creative Services: Art Direction, Branding & Corporate Identity, Magazine & Catalogue Design, Visual research, Treatment Layout, Mood boards and Mood films, Image and brand-building, Branded content development.Grey · McCann · BBDO · Stink · Partizan · Jair de Souza Design · Proximity · Papaya Films · Tony Petersen Film · Isobar · Corporate Inspiration ...