Dagmara Szulce

Dagmara Szulce

Global Executive Director at IAA Global
New York, Estados Unidos

Sumário

Global Executive Director
Overseeing business strategy and operations of the International Advertising Association across 56 countries. IAA is the largest global, non-profit network of Marketing and Advertising professionals representing all sectors of the industry as well as universities and governments. This diverse member composition allows us to harvest knowledge from the most progressive industry leaders and serve as the Global Compass in the Marketing Communications community.

More than ever, our industry has the knowledge to help create a better world through purpose, creativity and digital transformation. We need to collaborate more with governments to build a smarter yet responsible ecosystem for brands, creativity and innovation to thrive in.

Positions

Global Executive Director
New York, Estados Unidos
September 2017 - Present (6 anos 6 meses)
Marketing Consultant
Centric Digital
Estados Unidos
July 2016 - Present (7 anos 8 meses)
Helping Clients transform traditional businesses into digital leaders.
Marketing Consultant
Eight Inc.
Estados Unidos
January 2014 - Present (10 anos 2 meses)
Designing human experiences for brands across retail and digital.
President & Founder
Dagmara Szulce LLC
Estados Unidos
December 2013 - Present (10 anos 3 meses)
Dagmara Szulce LLC is a marketing consultancy focused on building and transforming brands in the luxury, beauty & fashion categories.

For the last 20 years I have learned to fuel desire for the worlds most iconic brands and create new ones. We provide strategic and creative services to help brands achieve iconic status, irrational value and to fuel long-term business growth in the ever changing digital world.
Chief Marketing Officer, NA
Brand Advocate
Estados Unidos
December 2013 - June 2016 (2 anos 6 meses)
We ignite brand addiction in the digital space with focus on luxury, fashion, beauty & real estate categories.
Head Of Strategy & Innovation
SelectNY
Estados Unidos
October 2012 - December 2013 (1 ano 2 meses)
In charge of Integrated Strategy and Innovation for the Agency's portfolio of premium, global brands.

Our art is delivering tailor-made brand and business building solutions through trans-media storytelling. We anchor brands in substance to propel them into the future with relevance and sustainability.
Managing Director
New York, Estados Unidos
October 2011 - July 2012 (9 meses)
Managed a portfolio of Unilever Brands in NA, including Hellmann's and Dove.
EVP, WW Group Managing Director
Los Angeles, Estados Unidos
February 2010 - August 2011 (1 ano 6 meses)
Oversaw a portfolio of CPG pieces of business, including Nespresso, Unilever, Nestle Waters and Kraft.
Business Director/Luxury & Innovation Expert
New York, Estados Unidos
March 2008 - February 2010 (1 ano 11 meses)
Award-winning, full-service, marketing communications agency that delivers breakout strategic and creative work for a select group of blue-chip clients.

Responsible for igniting and cultivating Cultural Movements for brands and innovative media properties.
Sr. Partner, Marketing Director
CAVIAR/JWT
Estados Unidos
July 2006 - March 2008 (1 ano 8 meses)
Held responsibility for developing the vision for this new luxury division, then planning, starting up & marketing the agency's portfolio of services. Managed P&L, client acquisition, and positioning. Reported to Global CEO.
Sr. Partner, Marketing Director
De Beers Marketing Group at JWT
Estados Unidos
2004 - 2007 (3 anos)
In charge of Marketing for the Right Hand Ring category, for DeBeers. Helped achieve double-digit category growth for 3 consecutive years. Marketing Consultant to the US Diamond Trade, shaping the way diamond fashion rings are being marketed to women.
Sr. Partner, Global Managing Director for Cadbury Adams, JWT
New York, Estados Unidos
2001 - 2004 (3 anos)
In charge of managing global strategies, creative and communication plans for Cadbury Adams (Chewing Gums & Halls)
Sr.Partner, Account Director for Pfizer
New York, Estados Unidos
1999 - 2001 (2 anos)
In charge of launch strategy and communications plan for Listerine PocketPaks

Educação

Bachelor of Marketing - Marketing/Marketing Management, General

1985 - 1990 (5 anos)
Activities and Societies: Modern Art Academy, marketing

Russian Literature - Foreign Languages and Literatures, General

1982 - 1985 (3 anos)
Activities and Societies: President of The Girls & Boys Scouts @ the Liceum Dubois, Koszalin

Associações pro

International Advertising Association, New York

CEO
October 2017 - Present (6 anos 5 meses)

Other professional activities

PHNX Tribute 2020

Awards Jury Member

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