Dimitri Guerassimov
CEO/CCO at VML
Paris, França
TituloRespect
Titulo (língua original)Le respect
Agência
Campanha Positive Generation - Wanadoo
Anunciante Wanadoo
Marca Wanadoo
PostedAbril 2003
Sector Empresarial Fornecedores de serviços de internet (ISPs)
Legenda Play. Internet. Positive Generation
História Film made by CLM/BBDO
História (língua original) Film réalisé par CLM/BBDO
Problema Wanadoo, the French leader of the Internet, is launching a new campaign of three films aimed at the "Positive Generation", which is the signature of the brand developed in July 2002 by CLM/BBDO. Each film is based on the importance of the use of Internet and in particular the Broadband Internet: music, online games and communication. The film which is presented is "Respect": the online game.
Problema (língua original) Wanadoo, le leader français de l'internet, lance une nouvelle campagne de trois films toujours à destination de la "Positive Génération", la signature de la marque développée en juillet 2002 par CLM/BBDO. Chacun des films s'appuie sur un usage porteur d'internet et notamment de l'Internet Haut-Débit : la musique, le jeu en ligne et la communication. Le film présenté est "le respect" : le jeu en ligne.
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