Titulo | Supermarket vs Uber |
Agência | BBH |
Campanha | SUPERMARKET VS UBER |
Anunciante | Uber |
Marca | Uber |
Posted | Julho 2017 |
Sector Empresarial | Transportes aéreos, de estrada, marítimos, ferroviários e de cruzeiro |
Filosofia | Uber has rolled out the second phase of its ‘Where to?’ campaign with a creative recruitment push highlighting the shift-free benefits of becoming a driver. Uber’s in-house creative team again teamed up with BBH to produce two videos contrasting what it’s like working in a supermarket and a supermarket respectively to the life of a driver for the tech firm. |
Tipo de Mídia | Viral |
Comprimento | |
Production (Agency) | Outsider |
Empresa de produção | Tenthree |
Som | 750mph |
Director of Marketing | Rachael Pettit |
Brand Director | Mark Paterson |
Campaign Manager | Sarah Slater |
Director criativo | Ian Heartfield |
Creative Manager | Marc Rayon |
Creative Manager | Callum Prior |
Business Leader | Nic Manser |
Director de contas | Peter Blaseby |
Diretor de Estratégia | Fernando Ribeiro |
Estrategista | Annie Little |
Account Manager | Alexandra Hearth |
Produtor | Victoria Baldacchino |
Assistant Producer | Sophie Hughes |
Realizador | Bart Timmer |
Produtor executivo | Simon Elborne |
Produtor | Nick Sutherland-Dodd |
Realizador | Manel Ruiz |
Grade | Seamus O’Kane |
Grade | The Mill London |
Pós produção | The Mill London |
Editor | Billy Mead |