Kramer Chu
Account Manager at Dentsu Taiwan
Taipei City, Taiwan, Taiwan
TituloSingle Belief
Agência
Campanha Single Belief
Anunciante Pernod Ricard
Marca The Glenlivet
Data da primeira Transmissão/Publicação 2016 / 10
Sector Empresarial Bebidas espirituosas
História Keeping in line with The Glenlivet's positioning as "the single malt that started it all", the film promotes the brand's unchanging spirit in producing consistently high quality tasting whiskies since 1824. The 15-minute short film, saw the collaboration of internationally renowned Golden Lion winners, Tsai Ming-Liang and Lee Kang-Sheng. Returning to the location of the pair's first film, Ximending (Taipei), Lee stands amidst the crowded streets with a calm and steady gaze despite the curiosity of passersby. Symbolic of his steadfast creative vision throughout his film career, this stance parallels that of The Glenlivet's "Single Belief".
Tipo de Mídia Televisão
Comprimento
Produtora
Redator
Realizador
Director criativo
Director de arte
Chief Creative Officer
Director executivo criativo
Redator
Director de contas
Director de contas
Account Manager
Executivo de contas
Realizador
Produtor

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