Titulo | Vacation |
Agência | TBWA\Chiat\Day New York |
Campanha | Weekend Away |
Anunciante | Renault |
Marca | Nissan |
Posted | Novembro 2017 |
Sector Empresarial | Automóveis |
Filosofia | Forward Emergency Braking (FEB) is a flagship Nissan feature, coming standard in many models. Getting listeners interested in this technology would create traction across the Nissan range. FEB is also a key proof point in reinforcing Nissan’s goal of making innovation accessible. But we would have to achieve this in an entertaining, engaging way, to live up to the brand's biggest imperative: to make innovation exciting. The FEB technology 'sees' objects that are right in front of you, and stops you before you run into them. |
Tipo de Mídia | Rádio |
Comprimento | |
Global Chief Creative Officer | Chris Garbutt |
Director executivo criativo | Wade Alger |
Director executivo criativo | Erik Vervroegen |
Director executivo criativo | Neil.A Dawson |
Creative Director | Brent Singer |
Creative Director | Darren Borrino |
Creative Director | Rob Rutherford |
Redator | Rob Rutherford |
Redator | Jenny Glover |
Executive Agency Producer | Jason Souter |
Agency Producer | Olivia Whyte |
Production Company | Pirate Group Toronto |
Director | Tom Eymundson |
Producer | Maggie Blouin Pearl |
Engenheiro de áudio | Keith Ohman |
Voice-Over | Keith Dinicol |