Titulo | Across the Sea |
Agência | Curfew |
Campanha | Across the Sea |
Anunciante | Doctors Without Borders |
Marca | Doctors Without Borders |
Data da primeira Transmissão/Publicação | 2018 / 10 |
Sector Empresarial | Acções caridade, fundações, voluntariado |
História | This campaign marks the first time Doctors Without Borders has opted for a narrative PSA to convey the story of their vital work. Though they have an extensive database of photos and b-roll footage from their global field projects portraying the daily experiences of their staff, they were looking to develop a spot that would highlight Doctors Without Borders staff. “Every year, our doctors, nurses and non-medical staff put their lives on hold to work alongside thousands of locally hired staff, providing medical care in crisis situations,” said Nadine Ahrabi-Nejad, Marketing Manager at Doctors Without Borders. “Through this year’s spot, we hope not only to shed some light on what our aid workers see, but also why they do this work in the first place.” |
Tipo de Mídia | Interatividade |
Comprimento | |
Empresa de produção | Uppercut |
Empresa de design sonoro | Q Department |
Produtora | Curfew |
Realizador | Mark & Spencer |
Produtor | Shelley Cheung |
Director de fotografia | Matt Batchelor |
Editor | Paul La Calandra |
Assistant Editor | Tyler Horton |
Editorial Producer | Lisa Sadek |
Editorial Head of Production | Julia Williams |
Colorist | Sofie Borup |
Colorização | CO3 (New York) |
Mix | Matt Giordano |
Mix Company | PLUSH Studios |
Casting Director | Stephanie Porto |
Casting | The Pull |