Alvaro Bretel
Head of Strategy MEA at Virtue Worldwide
Abu Dhabi, Emirados Árabes Unidos
TituloNoise-O-Meter
Agência
Campanha Noise-O-Meter
Anunciante Bose Corporation
Marca Bose
Data da primeira Transmissão/Publicação 2020 / 5
Sector Empresarial Televisão, alta-fidelidade, vídeo, equipamentos de música e acessórios
Filosofia In today’s world, Working From Home (WFH) is the new normal for millions of office workers. Many are winning the daily productivity battle in their home offices. But not all home offices are equally quiet. Often times, the volume levels indoors can make a busy street sound soothing. So striking a pleasing note, Bose is taking a unique approach to offering savings on its newest noise cancelling headphones: The louder your home office, the bigger your discount. Noise-O-Meter, developed by Wunderman Thompson Dubai and launched today in the UAE, measures ambient noise levels and instantaneously converts the decibels into discount coupons.
Tipo de Mídia Integrated Media/360 Activation
Comprimento
Director executivo criativo
Chief Executive Officer (CEO)
General Manager
Senior Art Director
Director de arte
Director assistente criativo
Design Director
Animação
Redator
Head of Strategy
Traffic Manager
Senior Account Director
Senior Account Executive

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