Titulo | Sound skills |
Agência | WCRS |
Campanha | Sound skills |
Anunciante | Royal Air Force |
Marca | Ministry of Defence - Royal Air Force |
Data da primeira Transmissão/Publicação | 2017 / 1 |
Sector Empresarial | Recrutamento de Funcionários Públicos, Polícia e Forças Armadas |
História | Today the Royal Air Force is launching a new campaign to boost recruitment for intelligence roles working with foreign languages. To help find prospective candidates, WCRS has developed ‘Sound Skills’, an online test that lives on the RAF website, designed to assess users’ selective auditory attention (selective hearing). The test asks people to listen to different scenarios and asks the player a question relating to what they heard. The scenarios, which use binaural sound to create an immersive 3D experience through a standard pair of headphones, have been carefully designed to evaluate whether people have the skills required to excel in the role and get increasingly difficult as the test goes on. |
Tipo de Mídia | Web site |
Mais Informações | https://www.raf.mod.uk/recruitment/roles/roles-finder/intelligence/intelligence-analyst-linguist-new |
Director criativo | Ben Long |
Equipa criativa | James S Hodson Hodson |
Equipa criativa | Jason Keet |
Produtor da agência | Alex Honnor |
Digital Project Manager | Sam Child |
Planning Team | Olivia Stubbings |
Planning Team | Matt Rhodes |
Designer de produção | Craig Townsend |
Designer de produção | Darren O’Donoghue |
Director of Creative Technology | David Gordon |
Creative technologist | Gon Fernandez |
Agência de Mídia | MEC, Carat |
Sound Designer | Steve Lane |
Account Manager | Lawrence Beatt |
Account Manager | Laura Hale |
Account Manager | Will Lever |