Titulo | Join the Flip Side (105s) |
Agência | CHEP Network |
Campanha | Join the flip side |
Anunciante | Samsung |
Marca | Samsung Galaxy |
Posted | Novembro 2022 |
Sector Empresarial | Telemóveis e pagers |
História | Switching phone brands can be a scary prospect.And sticking to what you’re used to can quickly become default, even if the latest tech doesn’t get you quite as excited as it used to.But there is something truly magical and unique about the first time you see a Galaxy Z Flip 4.Our campaign is a dramatic film, centered around this phenomenon.Its protagonist, Elena, is an everyday smartphone user who becomes mesmerized by the unique movement of her friend’s brand new Z Flip 4.As she desperately tries to put it out of her mind, determined not to switch from her existing device, everything appears to take on the Samsung’s form as the world folds and flips around her.The more she resists, the more extreme these visual reminders become, before finally she surrenders to the inevitable: trading in her phone for the irresistible Z Flip 4. |
Tipo de Mídia | Viral |
Managing Diretor | Blake Harrop |
Director executivo criativo | Eric Quennoy |
Director executivo criativo | Mark Bernath |
Director criativo | Ramona Todoca |
Director criativo | Edouard Olhagaray |
Director de arte | Cecilia Pignocchi |
Redator | Andrew Duncan |
Produtor executivo | Endy Hedman |
Producer | Yaya Zhang |
Planeador | Thom Dinsdale |
Planeador | Ipek Tosun |
Diretor de Estratégia | Akua Harris |
Director de contas | Eleanor Thodey |
Director de contas | Luke Hickey |
Account Manager | Mauro Sala |
Business Affairs | Sametta Gbilia |
Studio Director | Lizzie Murray |
Designer | Lewis Beedham |
Designer | Olya Kuzovkina |
Muhcine Ennou | |
Serhii Serbin | |
Stelios Nikolaou | |
Produtora | Bacon |
Realizador | Mathias and Mathias |