Titulo | Hockey Kid |
Agência | Arrivals + Departures |
Campanha | PTSD |
Anunciante | Mental Health Foundation of Nova Scotia |
Marca | Mental Health Foundation of Nova Scotia |
Data da primeira Transmissão/Publicação | 2018 / 2 |
Sector Empresarial | Segurança pública, saúde e higiene |
Legenda | PTSD isn't always born on a battlefield. |
História | PTSD isn't just born on a battlefield, it can come from any trauma that an individual may experience in life. This campaign highlights that idea by using everyday people made to look like green army men in a hope to get people talking about the issue and raise awareness around mental health and those living with PTSD. |
Tipo de Mídia | Imprensa e publicações |
Redator | David Sullivan |
Director criativo | Shawn King |
Director de arte | Jeffrey Simpson |
Director de contas | Jennifer Sutherland |