| Titulo | Tracing Paper |
| Titulo (língua original) | Papier Calque |
| Campanha | Tracing Paper |
| Anunciante | Joelapompe.net |
| Marca | Joe La Pompe |
| Posted | Agosto 2008 |
| Produto | joelapompe.net |
| Sector Empresarial | Páginas de internet (excepto ISPs) |
| Legenda | To be used in case of blank page syndrome |
| Legenda (língua original) | A utiliser en cas de pane d'idées |
| Filosofia | We choosed to hit the target audience directly where they spend the most of their time : looking in the ADC annuals in the bookstores. |
| Problema | Joe La Pompe is the first worldwide advertising twins archive. A database of deja-vu and Done Before ads. It's well known in France but needs to be promoted in the rest of the world. |
| Tipo de Mídia | Outros |
| Mercado | Europe |
| Equipa criativa | Cédric Luceau |
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