Hervé de Clerck
Founder at AdForum (Maydream)
Sierre, Suíça

Hervé de Clerck Publications

The French connection platform

25 May 2018
We’ve heard a lot about Marcel, the Publicis Groupe’s technological revolution – but what exactly is it? We went along to the unveiling to find out.

5 Reasons Why the Holding Company Model is Not Broken

16 May 2018
With WPP in the spotlight, what will become of agency holding companies? Here is a potential answer.

Hiding in plain sight

02 May 2017
How to reach consumers where they least expect it.

Hungry and Foolish

26 April 2017
How a small Parisian agency reinvented itself from top to bottom and proved that hunger gains.

Ten Industry Trends from the AdForum Worldwide Summit

19 October 2015
<p>The invitation-only AdForum Worldwide Summit took place in New York from October 5-9. It brought together 30 agency search consultants with 23 agency CEOs...</p>

After Publicis Omnicom Merger: Will consolidation continue?

04 November 2013
During the AdForum Worldwide Summit in NYC, the CEOs of 6 holding companies  discussed with the world’s leading pitch consultants the future of the industry and commented on the Publicis- Omnicom G...

Big Data vs. Big Idea

05 October 2013
Every year is the same: it is never the same. Our lives are chan...

Publicis/Omnicom Mega Merger : "Flying Pigs"?

28 July 2013
At the Press Conference Sunday, we heard the usual bla-bla that ...