Titulo | Google Escape (english) |
Brief | You’re trapped in a room filled with puzzles that you have to solve in order to escape. So you reach for your phone and fire up Google. After all, Google can provide answers, maps, translations and many other advantages. To prove this, creative talents were locked in the Google Escape Room and given 40 minutes to get out using Google mobile apps. For the grand premiere, four famous YouTube creators took part and their experience was broadcast live. Viewers who wanted to join in were challenged to win tickets by solving daily riddles published on Google social channels. |
Agência | We Are Social |
Campanha | Google Escape |
Anunciante | |
Marca | Google France |
Posted | Novembro 2016 |
Sector Empresarial | Motores de busca |
História | Google Escape is the first branded Escape Game powered by Google France, where players had to combine the use of online tools with real-life actions to succeed, while allowing anyone to follow the experiment on social media. |
Tipo de Mídia | Case Study |
Managing Diretor | Sandrine Plasseraud |
Director de contas | Nicolas Souffleur |
Director criativo | Thomas Guilhot |
Chefe de produção | Julien Ouvrel |
Account Manager | Arnaud Robin |
Account Manager | Ludovic Houdré |
Account Manager | Corentin Picaut |
Redator | Aurélie Durand |
Director de arte | Fabien Gailleul |
Creative technologist | Clément Procureur |
Creative technologist | Baptiste Leproux |
Produtora | Francine Framboise |
Produtor executivo | Stéphanie Huguenin |