Jennifer Bonhomme
Executive Strategy Director at VML
NEW YORK, Estados Unidos
Titulo10th month
Agência
Campanha 10th month
Anunciante Bayer HealthCare LLC
Marca Bepanthen
Data da primeira Transmissão/Publicação 2016 / 5
Sector Empresarial Higiene do bebé
Filosofia Bepanthen, the Bayer skin care brand, aims to speak to new mums and bring them the support and attention they need in the critical post-birth period. 
The campaign is based on the insight that the minute a woman gives birth, society refocuses attention from the mother to the new born baby. The first month after birth – the tenth month – is a time that will challenge them physically and emotionally and when they might need validation and support. 
Tipo de Mídia Viral
Comprimento
Produtora
Director de publicidade
Director executivo criativo
Director executivo criativo
Director criativo
TV Production
Produtor assistente da agência
Planeador
Planeador
Planeador
Diretor dos Negócios
Director de contas
Account Manager
Project Manager
Project Manager
Realizador
Editor
Empresa de produção Stitch
Som
Grading/Online Electric Theatre Collective
Designer
Fotógrafo

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