Dennis Lück
Chief Creative Officer at Jung von Matt/Limmat
Zurich, Suíça
TituloBandenbingo - Rink Bingo
Agência
Campanha Bandenbingo
Anunciante Hockey Club Davos
Marca Hockey Club Davos
PostedMai 2016
Sector Empresarial Equipamentos desportivos, eventos desportivos
História Hockey Club Davos is the most successful Swiss ice-hockey team, with currently 31 championship titles. But financially, the club is still highly dependent on merchandise and catering sales. The challenge was to develop an idea to increase these sales for all concession partners. 
During the match, players crash into the rink panels around 100 times. The idea was to turn the rink panels into bingo fields. In doing so, a new and entertaining game is born: Rink bingo. With the Rink Bingo App, the fans were able to play live and in real time during the matches – even at home via a second screen. 
Tipo de Mídia Case Study
Comprimento
Chief Creative Officer
Director criativo
Director criativo
Redator
Digital Art Director
Director de arte
Director de arte
Gráficos
Content Developer
Content Developer
Content Developer
Client Services Director
Account Manager
IT Partner
IT Partner
IT Partner
Head of Marketing and Sponsoring
Managing Diretor
Head of Communication and Ticketing
Marketing Department

Trending

Create a free Talent profile and become a member of AdForum

Get Started