Lisa Hinrichs
Produtor at Ogilvy Chicago
Chicago, Estados Unidos
TituloAkili's Story
Agência
Campanha The Power of Hugs
Anunciante Kimberly-Clark Worldwide, Inc.
Marca Huggies
Data da primeira Transmissão/Publicação 2018 / 6
Sector Empresarial Fraldas
Legenda Huggies
História Huggies believes in the power of dad's hugs. And this Father’s Day, the brand is proving it with a film that tells the real life story of Baby Akili who was born 4 months premature, narrated in moving detail by his father. Weighing just over a pound and with only a 15% chance of survival, doctors encouraged Akili’s father and mother to hold him. But instead of a goodbye hug, it became the turning point for their son’s miraculous road to recovery. The film was shot on location at Benioff Children’s Hospital in Oakland, California. Akili’s story went live Monday, June 11thon Facebook and will play through Father’s Day.
Tipo de Mídia Viral
Comprimento
Trilha sonora Original
Mais Informações huggies.com
Chief Creative Officer
Group Creative Director
Director executivo criativo
Director criativo
Director criativo
Produtor
Realizador

People related to this work

You might also like...

Trending

Create a free Talent profile and become a member of AdForum

Get Started