Kornmo Original - "Common sense since 1946"

POL Oslo

POL Oslo Oslo, Noruega

2635

Titulo	Common sense since 1946
Brief	Kornmo is a traditional Norwegian cookie made from wholegrain. It's been around since 1948 and has a strong positioning among older Norwegians as a sensible snack. The challenge was to make the cookie popular among younger Norwegian parents. The solution was to have fun with a special group of people: overprotective parents, who in this case go to great lengths to prevent their kids from getting any bumps or bruises. Parenting should be simple, down to earth and straightforward. Just like a Kornmo cookie.
Agência	POL Oslo
Campanha	Common sense since 1946
Anunciante	Orkla
Marca	Kornmo Original
Posted	Novembro 2019
Sector Empresarial	Biscoitos, pão, bolachas
História	Kornmo is one of the oldest biscuit brands in Norway. A product that has not been changed since it was launched in Norway in 1946. Kornmo sticks to the old and believes in the good old traditions.
Tipo de Mídia	Televisão e Cinema
Trilha sonora	I want to break free
Equipa criativa	Mads Bergstrøm
Equipa criativa	Marius Hanstad
Project Manager	Elle-beth Lønnestad
Account Manager	Kjetil Botten Skogly
Realizador	Torstein Bjørklund
Producer	Henriette Carlsen
Realizador	Sander Dahl
Designer	Andrea Engum
Grading/Online	Julien Alary
Director de publicidade	Mohammed Jabran
Director de publicidade	Johanne Rokne Altenau
Director de publicidade	Thor Vidar Ilje