Lucas Peon
Chief Creative Officer at The Gate London
London, Reino Unido
TituloBoth Sides
Agência
Campanha Both Sides
Anunciante HSBC
Marca HSBC
Data da primeira Transmissão/Publicação 2019 / 10
Sector Empresarial Serviços bancários, investimentos, corretores de bolsa
História Launched across 12 UK cities and selected London boroughs, ‘Both sides' celebrated the international influences on British culture, from R&B’s influence on grime music to the obvious French inspiration behind Oasis’ anthem Champagne Supernova. Each advert highlighting that thanks to the mutual exchange of ideas, culture and innovations the United Kingdom will always thrive when it is 'part of something far, far bigger', in spite of the ever-impending Brexit deadlines.
Tipo de Mídia Imprensa e publicações
Produtor executivo
Director criativo
Equipa criativa
Equipa criativa
Equipa criativa
Equipa criativa
Equipa criativa
Equipa criativa
Equipa criativa
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Director criativo

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