Titulo | Tube Strike 1 |
Agência | MullenLowe UK |
Campanha | Tube Strike |
Anunciante | Unilever |
Marca | Sure UK |
Posted | Julho 2015 |
Sector Empresarial | Artigos de perfumaria |
História | SURE LAUNCHES TACTICAL OOH CAMPAIGN FOR LONDONERS FACING THE TUBE STRIKE 8 July, London: With London facing the biggest Tube Strike it has seen over the last 10 years many Londoners will be faced with the dilemma of finding different ways to travel from A – B. Sure and DLKW Lowe thought this would be a perfect opportunity to let everyone know that, even if the Tube stops moving, they don’t have to. Safe in the knowledge that ‘However you beat the tube strike Sure keeps you fresh with every move’. The tactical campaign goes live the afternoon of 8 July running across digital 48 sheet posters around central London. |
Tipo de Mídia | Poster |
Chief Creative Officer | Dave Henderson |
Director executivo criativo | Richard Denney |
Equipa criativa | James Miller |
Equipa criativa | Andy Long |
Planeador estratégico | Becky Taylor-Williamson |
Director criativo | Christine Jones |
Supervisor de conta | Gareth Sheehy |
Director de contas | Javier Passerieu |
Designer | Ryan Self |
Designer | Elisabeth Bolzon |
Produtor | Bel January |