| Titulo | New Holland Agriculture EXPO 2015 |
| Agência | People Ideas & Culture |
| Campanha | New Holland Agriculture EXPO 2015 |
| Anunciante | New Holland |
| Marca | New Holland Agriculture |
| Data da primeira Transmissão/Publicação | 2014 / 8 |
| Legenda | Together We Feed The World |
| História | THE CHALLENGE: How do you leverage expo 2015 to put one of the world’s leaders in agricultural machines at the center of the conversation as the symbol of something bigger? THE BELIEF Even in today’s hyper-urbanized, forward-looking day and age farmers are society’s true unsung heroes. THE IDEA Tell the story of the power behind the people who feed the world. |
| Tipo de Mídia | Case Study |
| Comprimento | |
| Mercado | Estados Unidos, Dinamarca, Itália |
| Mais Informações | http://www.expo2015.newholland.com/newholland-at-expo-2015 |
| Produtora | CY&N by PI&C |
| Director executivo criativo | Domenico Vitale |
| Director executivo criativo | Doug Raboy |
| Director de arte | Clara Calvo-Sotelo |
| Director de arte | Stefania Sessa |
| Director de arte | Emilie Olsson |
| Redator | Katie Redmond |
| Redator | Jenny Grant |
| Produtor executivo | Mike Paletta |
| Director de contas | Kate Chapman |
| Diretor de Estratégia | Enrico Gatti |