Hilton Worldwide - Waldorf Astoria Hotels & Resorts - "Unforgettable Stories - Trailer"

People Ideas & Culture

People Ideas & Culture Brooklyn, Estados Unidos

9912

Titulo	Unforgettable Stories - Trailer
Agência	People Ideas & Culture
Campanha	Unforgettable Stories
Anunciante	Waldorf Astoria Hotels & Resorts
Marca	Hilton Worldwide - Waldorf Astoria Hotels & Resorts
Data da primeira Transmissão/Publicação	2014
Sector Empresarial	Hotéis e resorts
Legenda	Unforgettable
Filosofia	Experience Unforgettable at Waldorf Astoria. We used a series of content pieces and social activations to capture and bring to life the fulfilling personal stories behind those authentic, rich and valuable experiences that only a Waldorf Astoria hotel or resort enables, which have the power to transform your stay into a once-in-a-lifetime unforgettable memory.
Resultado	21 Mini-documentaries, 6 Cities, 3 Continents, 1M+ views on YouTube alone (+6500% YoY), +14.5% Facebook fans YoY, +90% Twitter followers YoY, And thousands of conversions to .com
Tipo de Mídia	Viral
Comprimento	30 seconds
Mais Informações	http://waldorfastoria3.hilton.com/en/index.html
Produtora	CY&N by PI&C
Director executivo criativo	Domenico Vitale
Director executivo criativo	Doug Raboy
Director criativo	Emilie Olsson
Director de arte	Clara Calvo-Sotelo
Redator	Katie Redmond
Production Manager	Fanny Vasseur
Produtor executivo	Mike Paletta
Planeador estratégico	Sam Joseph
Diretor de Planejamento Estratégico	Enrico Gatti
Account Manager	Vanessa Zanchi
Account Manager	Sarah Kelleher
Supervisor de conta	Kate Chapman
Editor	Travis Gorzelsky
Project Director	Melissa Cordaro