Titulo | Conrad Connections - Trailer |
Agência | People Ideas & Culture |
Campanha | Conrad Connections |
Anunciante | Conrad Hotels |
Marca | Hilton Worldwide - Conrad Hotels & Resorts |
Data da primeira Transmissão/Publicação | 2014 |
Sector Empresarial | Hotéis e resorts |
História | How do you engage global travelers in contrinuous conversation? You build the 1st local opinion leader generated program in luxury hospitality. |
Filosofia | Twenty opinion leaders unlocking the secrets behind 8 Conrad cities across the globe, through content and digital / mobile media. |
Resultado | 1M+ views on YouTube alone, 110M+ impressions in 2013, +45% FB fans YoY in 2013, 64% YoY Twitter followers and thousands of conversions to .com |
Tipo de Mídia | Viral |
Comprimento | |
Mais Informações | https://conradhotels3.hilton.com/ |
Produtora | CY&N by PI&C |
Director executivo criativo | Domenico Vitale |
Director executivo criativo | Doug Raboy |
Director de arte | Emilie Olsson |
Director de arte | Clara Calvo-Sotelo |
Director de arte | Stefania Sessa |
Redator | Katie Redmond |
Production Manager | Fanny Vasseur |
Produtor executivo | Mike Paletta |
Diretor de Planejamento Estratégico | Enrico Gatti |
Account Manager | Vanessa Zanchi |
Supervisor de conta | Kate Chapman |
Editor | Travis Gorzelsky |
Project Director | Melissa Cordaro |