Hockey Club Davos - "Bandenbingo - Rink Bingo"

FCB Zurich

FCB Zurich Zurich, Suíça

22326

Titulo	Bandenbingo - Rink Bingo
Agência	FCB Zurich
Campanha	Bandenbingo
Anunciante	Hockey Club Davos
Marca	Hockey Club Davos
Posted	Mai 2016
Sector Empresarial	Equipamentos desportivos, eventos desportivos
História	Hockey Club Davos is the most successful Swiss ice-hockey team, with currently 31 championship titles. But financially, the club is still highly dependent on merchandise and catering sales. The challenge was to develop an idea to increase these sales for all concession partners. During the match, players crash into the rink panels around 100 times. The idea was to turn the rink panels into bingo fields. In doing so, a new and entertaining game is born: Rink bingo. With the Rink Bingo App, the fans were able to play live and in real time during the matches – even at home via a second screen.
Tipo de Mídia	Case Study
Comprimento	112 seconds
Chief Creative Officer	Dennis Lück
Director criativo	Sören Schröder
Director criativo	Marcin Baba
Redator	Dominik Brülisauer
Digital Art Director	Manuela Tappe
Director de arte	Fabian Sigg
Director de arte	Olivia Schläpfer
Gráficos	Lukas Schnider
Content Developer	Olivier Walter
Content Developer	Emanual Büchler
Content Developer	Marco Frei
Client Services Director	Mark Becher
Account Manager	Sharon Nehrenheim
IT Partner	Soulmedia
IT Partner	Ursin Cola
IT Partner	Chris Casutt
Head of Marketing and Sponsoring	Marc Gianola
Managing Diretor	Bill Mistura
Head of Communication and Ticketing	Markus Glarner
Marketing Department	Elena Buchli