| Titulo | Artist |
| Agência | Havas Montreal |
| Campanha | Playtime |
| Anunciante | Monster Factory |
| Marca | Monster Factory |
| Data da primeira Transmissão/Publicação | 2015 / 4 |
| Sector Empresarial | Outros |
| Legenda | Who's the real monster? |
| História | Throughout history monsters have been characterized as mindless horrors, terrifying all those around them. They live in swamps, lurk in in the shadows, scurry under the bed. The Monster Factory, however, breeds a different kind of monster. Those with real feelings, passions and idiosyncrasies. We wanted to stand up to the stereotype, and show these “monsters”as who they really are: best friends you can count on to always be by your side. No matter what. Havas Worldwide Canada and Someplace Nice create online film campaign for toy manufacturer, Monster Factory. The Monster Factory creates unique plush toys and collectibles for children and adults. Each monster has a unique personality and comes with a write-up of their character. These fun online films pose the question: “Who’s the real monster?”, as we get a glimpse of everyday playtime with kids and their Monster toys. |
| Tipo de Mídia | Viral |
| Comprimento | |
| Mais Informações | monsterfactory.net |
| Agency | Havas Montreal |
| Música/som | Pirate Toronto |
| Chief Creative Officer | Helen Pak |
| Realizador | Pete Henderson |
| Produtora | someplace nice |
| Produtor executivo | Estelle Weir |
| Produtor executivo | Chilo Fletcher |
| Produtor da agência | Francesca Marchese |
| Agency Assistant Producer | Hannah DeCelles |
| Cinematografia | Brett Van Dyke |
| Editor | Melanie Hider |
| Empresa de produção | Saints Editorial |
| Designer de produção | Nancy Machel |
| Produtor de linha | Robbie MacNamara |
| Production Manager | Derek Modesto |
| Empresa de produção | Stephanie Hickman |
| Assistant Editor | Stefan Manz |
| Colorist | Eric Whipp |
| assistant colorist | Alanna Humphreys |
| Animation Effects - Executive Producer | Cathy Jefferies |
| Efeitos especiais | Rob Del Ciancio |
| Efeitos especiais | Topix |
| Animação | Steve McArdle |
| Sound Director | Tom Eymundson |
| Som | Ian Boddy |
| Produtor de som | Colleen Murphy |
| Redator | Bill Shaefer |
More Work
SEE ALLMagic Milk Glass
- MARCA:
- DFO
- AGÊNCIA:
- Lifelong Crush
Worn Down by Words
- MARCA:
- Black Business and Professional Association, et al.
- AGÊNCIA:
- Zulu Alpha Kilo
The Micropedia of Microaggressions (120s)
- MARCA:
- Black Business and Professional Association, et al.
- AGÊNCIA:
- Zulu Alpha Kilo
Bill it to Bezos
- MARCA:
- Jane Finch Centre
- AGÊNCIA:
- Angry Butterfly
The Micropedia of Microaggressions (film) 118s
- MARCA:
- Black Business and Professional Association, et al.
- AGÊNCIA:
- Zulu Alpha Kilo
Cryogenic Creative
- MARCA:
- Marketing Awards
- AGÊNCIA:
- Zulu Alpha Kilo
Cryogenic Creative
- MARCA:
- The Marketing Awards
- AGÊNCIA:
- Zulu Alpha Kilo