ParticipACTION - "ParticipACTION: Make Room for Play - Playground"

Zulu Alpha Kilo

Zulu Alpha Kilo Toronto, Canadá

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12481

Esse anúncio faz parte da Coleção ACT Responsible

Marca: ParticipACTION
País: Canadá

Anunciante: Zulu Alpha Kilo

Titulo	ParticipACTION: Make Room for Play - Playground
Agência	Zulu Alpha Kilo
Campanha	ParticipACTION: Make room for play
Anunciante	Zulu Alpha Kilo
Marca	ParticipACTION
Posted	Fevereiro 2015
Sector Empresarial	Segurança pública, saúde e higiene
Legenda	Screen time is taking away play time. Make room for play.
História	Canadian kids are spending an alarming average of 7.5 hours a day in front of screens – replacing time spent running, playing and being active outdoors. As a result, only 5% of Canadian kids are getting the 60 minutes of daily exercise they need. To dramatize this, we turned the screen itself into a physical entity that literally takes away children’s space to play.
Tipo de Mídia	Interatividade
Comprimento	30 seconds
Mais Informações	http://www.participaction.com/make-room-for-play-2/
Chief Creative Officer	Zak Mroueh
Art Director	Grant Cleland
Copywriter	George Ault
Account Director	Jessica DeSantis
Director executivo criativo	Ron Smrczek
Director criativo	Ron Smrczek
Redator	George Ault
Director de arte	Grant Cleland
Produtora	Circle Films
Realizador	Tom Feiler
Producer	Karen Tameanko
Producer	Amanda Field
Produtor da agência	Bette Minott
Account Manager	Jessica DeSantis
Account Manager	Kristina Hayes
Planeador estratégico	Shari Walczak
Planeador estratégico	Emma Brooks
Director de publicidade	Rachel Shantz
Director de publicidade	Rebecca Jones
Director de publicidade	Katherine Janson
Empresa de produção	Married to Giants
Editor	Paul Skinner
Produtor executivo	Ben Valiquette
Compositor	Andres Kirejew
Compositor	Steve McGregor
Colorist	Cem Ozkilicci
Música	Pirate Group
Sound Engineer	Chris Tait
Music Producer	Joanne Uyeyama
Sound Engineer	Ian Boddy