Monoprix - "The Worst Song In The World"

ROSA PARIS

ROSA PARIS Paris, França

Prêmios

14905

Marca: Monoprix
País: França

Anunciante: Monoprix

Titulo	The Worst Song In The World
Agência	ROSA PARIS
Campanha	The Worst Song In The World
Anunciante	Monoprix
Marca	Monoprix
Data da primeira Transmissão/Publicação	2018 / 4
Sector Empresarial	Grandes armazéns, supermercados
História	A young woman is walking down the street. She has headphones on, but we can hear what she’s listening to: it's the worst song in the world. Clips from an 80s-style video accompany the banal lyrics, pompous rock chords, clichéd saxophone solo and, yes, a crap rap. But the victim can't stop listening because she's carrying two huge grocery bags. Maybe next time she'll opt for home delivery from Monoprix.
Tipo de Mídia	Viral
Comprimento	148 seconds
Realizador	Traktor
Produtora	Stink Films
Audio Post Production	Schmooze
Director criativo	Gilles Fichteberg
Director criativo	Jean-Francois Sacco
Redator	Hélène Boudin
Agency TV Producer	Thomas Laurent
Co-founder	Jean-Patrick Chiquiar
Director de arte	Nazgol Athari Nejad
Managing Diretor	Sacha Lacroix
Associate Director	Quentin Labat
Senior Strategic Planner	Alexandre RIBICHESU
Planeador estratégico	Sarah Herbain
Client Director	Lucile Wissocq
Account Manager	Fanny Desvignes
Account Manager	Quentin Barbaray
Account Manager	Charlotte Giraud
Chefe de Digital	Jeanne Neuschwander
PR	Mélanie Colléou
Produtor executivo	Marine Garnier
Production Manager	Guillaume Richard
Director de fotografia	Nicolay Poulsson
Produtor de som	Matthieu Sibony
Compositor	Simon Davis
Pós produção	FIRM
Post-production Producer	Toby Ridgway
Editor	Yann Malcor
Head of Marketing	Florence Chaffiotte
Brand Director	Nicolas Gobert
Head of Media, Social Media and Brand Content	Stéphanie Jallet
Social Media Accountant	Angeline Froger
Head of PR and Communications	Marion Denonfoux
Agência de Mídia	Blue 449/San Francisco
President	Pascal Crifo
Media Supervisor	Marion Haan
Media Manager	Océane Couronné