| Titulo | Sunshine in the Fog |
| Agência | gyro |
| Campanha | #CheckTheCoast |
| Anunciante | CheckTheCoast.org |
| Marca | CheckTheCoast.org |
| Data da primeira Transmissão/Publicação | 2015 / 3 |
| Sector Empresarial | Conservação do património cultural, parques e fauna |
| História | Selfies, by definition, aren't selfless. But now, in California, you can do some good for the environment, not just for yourself, by snapping a pic along the coastline. Gyro San Francisco has created a campaign called "Check the Coast" that encourages people to make a checkmark sign while taking a selfie at the shore, and then include #CheckTheCoast and CheckTheCoast.org when posting it. This is intended to raise awareness of a special box on California tax forms that you can check to make a donation to the California Coastal Commission. |
| Tipo de Mídia | Imprensa e publicações |
| Mais Informações | www.checkthecoast.org |
| Fotógrafo | Brian Wedge |
| Actor/celebridade | Sunshine in the Fog |