| Titulo | Car |
| Agência | 18 Feet & Rising |
| Campanha | Every Car Has a Story |
| Anunciante | Allianz SE |
| Marca | Allianz |
| Data da primeira Transmissão/Publicação | 2015 / 3 |
| Sector Empresarial | Seguros |
| Legenda | Every Car Has a Story |
| História | Insurance brand Allianz aims to communicate the tagline "every car has a story" in its new campaign out of London agency 18 Feet and Rising. |
| Filosofia | Insurance brand Allianz aims to communicate the tagline "every car has a story" in its new campaign out of London agency 18 Feet and Rising. It kicks off with this charming, "imperfect" spot about a father who finally gets through to his typically moody teen daughter as he gives her a ride home from school. Although she's pretty monosyllabic in the beginning, once he asks her about her singing lesson it's a different story. She starts hesitantly singing Culture Club's "Karma Chameleon," a little off-key, and Dad joins in (badly) as there's a delightful moment of connection. Veteran commercials director and documentary maker Errol Morris directed the ad through Moxie Pictures. |
| Tipo de Mídia | Televisão |
| Comprimento | |
| Produtora | Moxie Pictures LDN |
| Creative | Oli O'Neill |
| Creative | Behrad Taherparvar |
| Produtor | Victoria Dashwood-Quick |
| Estratégico Business Lead | Rob Ward |
| Realizador | Errol Morris |
| Produtor | Julie Ahlberg |
| Editor | Jinx Godfrey |
| Production Manager | Charlie Henderson |
| Director de fotografia | TBC |
| Pós produção | Nineteentwenty |
| Empresa de design sonoro | Sam Ashwell |
| Colourist | TBC |
| Media Buying Agency | Mediacom |
| Public Relations | Ogilvy PR London |
| Social | Gravity Thinking |